Digital Marketing Blog
Internet Content Marketing Strategies You May Find of Interest...
Using a TLD Suffix in a Domain NameQuestion: If the ".com" is unavailable for a new domain name, does something like ".agency" or other similar example work ok in a TLD?Answer:From an SEO standpoint using the (in this example) .agency extension does not...
Search Results With SEO
The Website SEO Audit Digital Marketing integrations Critiqueby Michael Lofton Driving and Converting Traffic With hundreds of factors for ranking high in organic Google search, let’s highlight the top basic leading indicators which continue to test as valid ranking...
Verify Google Maps For My Biz…
The Caller Says... You Need Your Google Business Maps Verified!...Discover how to verify [claim] your business 'for yourself'and eliminate these pesky calls once and for all !As a business owner you're no doubt tired of receiving those annoying robot phone calls from...
Progressive Web Apps Finally Take Hold
PWAs Keep your eyes out for Progressive Web Apps as a part of Web 3.0... (subjectively) We thought Progressive Web Apps would had caught on faster (as of early 2019) but even at the speed of the digital world many things take awhile to catch up with the masses. As a...
Backlinking Strategies and Considerations
Linkbacks aka: Backlinks can be a good thing, however as with most SEO (digital marketing) applications many caveats must be considered. Backlinks that are considered good would fall into the category of anchoring your Brand name and/or keyword(s) anchor texting from...
SSL https and Your Website
What's an SSL (Secure Sockets Layer) 'https' certificate? SSL certification is a special communication protocol that protects the information being transmitted across the web. It creates a secure connection between a person’s web browser and the server of the company...
Copywriting with Bond Halbert
Powerful Copywriting InsightsThe Halbert Copywriting Method Part III Recently I had the great opportunity to assist my favorite copywriting buddy, Bond Halbert, with some edits for his book. I've had the pleasure of knowing Bond for many years and I also have the...
TTFB Speed and SEO Results…
Your website's TTFB (time to first byte) speed and your search engine results... The page load speed for SEO purposes is a [slightly) overblown Myth! - Noted by some of the best SEO experts whom test all the time... Get ready for this... "Page load times does 'not'...
How A Potato Peeler Salesman Lived In Manhattan…
How Joe Ades' Approach will Increase Awareness and Sales via Your Website... “Exposed: How An Old Man With A Funny Accent Made A Million Dollars Selling Potato Peelers On A NYC Sidewalk” (via source: http://copychief.com/the-million-dollar-potato-peeler-sales-pitch/)...
AIDA = Attention, Interest, Desire and Action
You’ll notice the buzz words ‘Sales Funnels’ are running a frenzy in the digital marketing realm these days. It seems to be all the rave. But, we're reminded of the first funnel that was developed over a century ago… In direct marketing copywriting circles there's an...
