by YoMe | Copywriting, Customer Relationship Management
Powerful Copywriting InsightsThe Halbert Copywriting Method Part III Recently I had the great opportunity to assist my favorite copywriting buddy, Bond Halbert, with some edits for his book. I’ve had the pleasure of knowing Bond for many years and I also have... 
by YoMe | Customer Relationship Management, Search Engine Optimization, Webpage Design
What’s an SSL (Secure Sockets Layer) ‘https’ certificate? SSL certification is a special communication protocol that protects the information being transmitted across the web. It creates a secure connection between a person’s web browser and the... 
by YoMe | Customer Relationship Management, Search Engine Optimization
Linkbacks aka: Backlinks can be a good thing, however as with most SEO (digital marketing) applications many caveats must be considered. Backlinks that are considered good would fall into the category of anchoring your Brand name and/or keyword(s) anchor texting from... 
by YoMe | Brick and Mortar and Online, Customer Relationship Management
PWAs Keep your eyes out for Progressive Web Apps as a part of Web 3.0… (subjectively) We thought Progressive Web Apps would had caught on faster (as of early 2019) but even at the speed of the digital world many things take awhile to catch up with the masses. As... 
by YoMe | Copywriting, Customer Relationship Management, Keyword Research, Search Engine Optimization, Webpage Design
The Website SEO Audit Digital Marketing integrations Critiqueby Michael Lofton Driving and Converting Traffic With hundreds of factors for ranking high in organic Google search, let’s highlight the top basic leading indicators which continue to test as valid ranking... by YoMe | Customer Relationship Management
Using a TLD Suffix in a Domain NameQuestion: If the “.com” is unavailable for a new domain name, does something like “.agency” or other similar example work ok in a TLD?Answer:From an SEO standpoint using the (in this example) .agency...