by YoMe | Customer Relationship Management, Search Engine Optimization, Webpage Design
What’s an SSL (Secure Sockets Layer) ‘https’ certificate? SSL certification is a special communication protocol that protects the information being transmitted across the web. It creates a secure connection between a person’s web browser and the... 
by YoMe | Copywriting, Customer Relationship Management
Powerful Copywriting InsightsThe Halbert Copywriting Method Part III Recently I had the great opportunity to assist my favorite copywriting buddy, Bond Halbert, with some edits for his book. I’ve had the pleasure of knowing Bond for many years and I also have... 
by YoMe | Customer Relationship Management, Search Engine Optimization, Webpage Design
Your website’s TTFB (time to first byte) speed and your search engine results… The page load speed for SEO purposes is a [slightly) overblown Myth! – Noted by some of the best SEO experts whom test all the time… Get ready for this…... 
by YoMe | Copywriting, Customer Relationship Management, Social Media and Local Reach, Webpage Design
How Joe Ades’ Approach will Increase Awareness and Sales via Your Website… “Exposed: How An Old Man With A Funny Accent Made A Million Dollars Selling Potato Peelers On A NYC Sidewalk” (via source:... 
by YoMe | Copywriting, Customer Relationship Management
You’ll notice the buzz words ‘Sales Funnels’ are running a frenzy in the digital marketing realm these days. It seems to be all the rave. But, we’re reminded of the first funnel that was developed over a century ago… In direct marketing copywriting circles... 
by YoMe | Brick and Mortar and Online, Customer Relationship Management
What does the purchase of Whole Foods by Amazon mean to brick and mortar? Curious as to what you think… Food (pun intended) For Thought… Is it really a frightening time for the majors in the food grocery industry?… Or is it a great day for [us] grocery buyers? The...